4/20/15, "A memo to all GOP presidential candidates not named Ted Cruz," Steve Deace, Washington Times
"Here’s why if the Iowa caucuses were today he would win and you wouldn’t."
1. You’re not entitled to anything.
There are no political saviors, and Iowa Caucus voters aren’t looking for one. Just because you may have run here before doesn’t mean a bunch of folks were just waiting for you to show up and put the band back together. There’s not much of a nostalgia market. Having the deep baritone voices on Fox News prematurely anoint you as the front runner doesn’t overly impress, either. Nor are voters going to entertain any late-entering rock stars promising last-minute deliverance. And if you want to run on your personality instead of where you’re at on the issues conservatives care most about, you’re wasting our time and yours. Iowa conservatives are looking for a candidate who earns their vote and is willing to make the necessary connections to do so. Mr. Cruz is connecting with conservatives based on what he’s willing to do for them.
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2. Fighting for what we believe in is an accomplishment.
I’ve already had several candidates, or their advisers, lament to me privately they can’t believe Mr. Cruz is taken seriously because “he hasn’t accomplished anything.” They’ll also say “he loses every fight.” However, what many of you don’t realize when you say these things is you’re not just undermining Mr. Cruz, but offending the very voters you’re also trying to woo.
For example, when my enemy keeps pushing me back and I keep giving ground, I eventually come to the end of the cliff. One more step and it’s overboard. Yet my enemy keeps pressing on. At that point, I grab every rock, stick, or pile of dirt I can and start flinging it at my enemy to try and regain some ground before it’s too late. My survival instinct kicks in, and survival in this situation is a strategy.
When I'm in survival mode, I need the people claiming to be on my side fighting alongside me rather than critique the way I'm fighting.
This analogy is how many Iowa conservatives see the country. It gives them a sense of urgency most people in the political class, even if they’re conservatives, fail to grasp. Mr. Cruz latched on to this early on, and now Iowa conservatives see Mr. Cruz as one of them.
So while the political class sees Mr. Cruz’s fight to defund Obamacare as a loser because it ended in a government shutdown, the conservative base out here sees it far differently. After witnessing most Republicans of this era fail to fight for anything, they value Mr. Cruz's willingness to stand up for what they believe in regardless of the blowback. Not coincidentally, the candidate other than Mr. Cruz I'm being asked the most about at the moment is Louisiana Gov. Bobby Jindal. Precisely because people are also starting to see him as a fighter.
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. 3. Conservatives want change agents, not managers.
Too
many of you are listing accomplishments like balancing budgets when
Iowa conservatives think the budget is too damned big whether it’s
balanced or not. Voters are looking for transformers, not technocrats.
Besides, the only people who care about running this government nobody
trusts better than the Democrats do are already voting for Jeb Bush.
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And
nobody is applauding you voting for the latest big government “fix”
because they think the fix is in — and they’re the ones getting the
shaft. This is not a time for pouring old wine into new wineskins, and
conservatives aren’t looking for reform, either, despite what your
consultants are telling you. They don’t want to reform a government
threatening their liberties. They want to change it.
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The fact that all the people Iowa conservatives loathe also loathe Mr. Cruz only helps to brand him as such a change agent. Most of you need more and better enemies giving you similar “endorsements.”
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4. Voters are looking to their futures, not your past.
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Unless you count how he helped win several key Supreme Court cases, Cruz’s
resume is thin compared to many of you. However, many conservatives are
overlooking that because they can see him being the champion needed to
preserve American Exceptionalism for future generations. Therefore, you
won’t beat Cruz by itemizing your past accomplishments. You must show conservatives why your past proves you’re what’s best for their future.
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Every
person I talked to after I moderated the candidate forum brought this
up, and I receive emails and texts on this subject every day as well.
Conservatives want to avoid a three-peat after waiting too long to
coalesce around a common cause the past two cycles. Then watching the
establishment capture the nomination.
Mr. Cruz
has benefitted greatly by officially declaring his candidacy first in
order to capitalize on that sentiment. This isn’t going to be a year
when people wait around until December to decide what to do. They are
deciding right now because they know they have to beat Jeb to beat
Hillary.
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I conclude this memo by reminding you of what’s
at stake in Iowa. No one who didn't finish in the top three in Iowa has
ever become the GOP nominee, and every time someone wins two of the
first three early states (Iowa, New Hampshire, and South Carolina)
they’ve always gone on to win the nomination.
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So get organized, get a message, and get your stuff together before it’s too late."
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So get organized, get a message, and get your stuff together before it’s too late."
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"(Steve
Deace is a nationally-syndicated talk show host and also the author of
the new book “Rules for Patriots: How Conservatives Can Win Again.” You
can “like” him on Facebook or follow him on Twitter @SteveDeaceShow.)" via Free Rep.
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